WILSON BARRIOS Product Designer

Case Studies

Arbol App

UX/UI DESIGN | RESEARCH

Arbol is a data visualization app with IOT integration that will provide organized and easily accessible information about the basic soil components of the soil as well as planting season, watering, trimming, fertilizing and harvesting

ViveARTU

UX/UI DESIGN | RESEARCH | BRANDING

A web portal where the Academy of Art University students can find information about the events, networking, resources, and extra curriculum activities that appeal to the Latino culture.

El Papagayo Menu

INTERACTIVE DESIGN | RESEARCH | BRANDING

The digital menu for El Papagayo Mexican Grill in Carmichael, CA is part of a re-branding project that includes the following: research, logo redesign, icons, collaterals, print and online advertising, and branding guidelines book.

About Me

WB-2026

I started as a graphic designer in Colombia, laying out print work long before “UX” was a job title. Twenty-some years later I’m still doing the same thing at heart — making things clear, usable, and good to look at — just on screens instead of paper, and with a lot more research behind the decisions.

I moved to the Bay Area, picked up an MFA in Interaction and UI/UX Design at the Academy of Art University on top of my Industrial Design degree from Universidad Industrial de Santander, and spent the years since figuring out where craft and usability actually meet. My take: most interfaces fail people quietly — not through some dramatic flaw, but through a hundred small moments where the design didn’t bother to think about how someone would actually experience it. That’s the gap I try to close.

Accessibility is part of that, not a separate concern I bolt on afterward. If a design only works for the easiest, most typical user, it isn’t finished yet.

I’m the person on the team who’ll notice the four-pixel misalignment and the confusing error state in the same pass — and who’d rather fix both than pick one.

Portfolio

My portfolio highlights my expertise in wireframing, prototyping, and user testing, along with my proficiency in design tools such as Adobe Creative Suite, Sketch, Figma, and InVision. Each project showcases my ability to craft visually appealing designs that not only achieve business goals but also align with user needs and expectations.

7-11-logo

Sr. UX DESIGNER

Worked with a team of Researchers, UX Architects and Product Managers designing the UX/UI and Data visualization of an IoT Dashboard for sensors, devices and gateways for the 7-Eleven casherless stores.

incorta-logo

Sr. UI/UX DESIGNER

I Worked with a team of UX Designers and Product Managers building a design system consistent with new INCORTA brand guidelines. Also designed the UI for new Sign In pages with Auth0 and Error handling .

wireblogo-2

UX DESIGNER / WEB DESIGNER

Created user-centered website designs for small business in the San Francisco Bay Area.

Optum-logo

UX/UI DESIGNER

Actively engaged in collaborating with United Health Group, where I specialize in optimizing User Experiences for the Mental Health division through the utilization of the OPTUM system.

Contact Me

ux@wilsonbarrios.com
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